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Tzveta
Iordanova

Strategy • Innovation • Execution 

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I help corporate innovation teams, executives and founders make better decisions, execute faster, reduce risk and deliver real outcomes - in healthcare and other science-driven, regulated markets.

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Why Leaders Trust Me

I have operated inside the system - not from the outside.
Across strategy, finance, risk, innovation, project/portfolio management, digital transformation, regulation and emerging technologies.

I have owned decisions with direct accountability  - not just advised on them.
As a management team member, business controller, global risk manager and program manager.

I bring clarity under pressure - in complex, uncertain, high-stakes environments.
Built across global portfolios, transformation programs and investment choices.

I understand where and why innovation fails - and how to realign it.
Across the full lifecycle, from idea to commercialization, under real constraints and regulation.

My decision-making is grounded in rigor - not hype, trends or unchecked assumptions. 
Combining quantitative depth, scientific intuition and operational reality.

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Proven Track Record

Operated inside large-scale change

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  • Shaped early Trust-in-AI services at SGS as AI emerged globally.

  • Operated inside Philips’ global digital transformation - one of the largest in Healthcare.

  • Operated in Corporate Treasury during DSM’s largest portfolio shift  €2B+ acquisitions in 2 years.

  • Assessed credit exposures under 2008 crisis volatility.

Delivered durable innovation outcomes

 

  • Management Team contributor to full venture life cycle and venture pivot to solar energy.

  • Led venture restructuring into three focused businesses and an internal incubator.

  • Helped scale to ~50% global market share (AR coating). 

  • Led bankability validation pilots in 4 markets for projects >€50M.

Trusted with capital, risk & governance

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  • Owned enterprise risk for €1B DSM Innovation Center.

  • Led finance & risk for Advanced Solar venture.

  • Authored venture-level investment proposals. 

  • Supported portfolio governance for Philips global transformation programs.

  • Redesigned SGS’s innovation metrics working hands-on with 20 innovation teams.

How I Help

  • Strategy, Governance & Investment Decisions

    Supporting leaders in aligning strategy, operating models and investment decisions to move faster and execute confidently under uncertainty.

  • Innovation & Venture Development

    Taking new products, services and ventures from concept and MVP to market validation and early commercial traction.

  • Market & Emerging Technology Assessment

    Opportunity sizing, ecosystem mapping, technology evaluation, startup scouting, strategic fit assessment and due diligence.

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What I Bring

Experience 

 

  • Life & Material Sciences (DSM)

  • Medical Devices (Philips)

  • Testing, Inspection & Certification (SGS)

  • Banking (DSK Bank)

  • Corporate startups & innovation ventures

Core Capabilities

 

  • Innovation & investment strategy

  • Portfolio, governance & risk management

  • Venture building & scaling

  • Market & technology assessment

  • Strategy-to-execution

Credentials & Education

 

  • SAFe 4

  • PRINCE2

  • Agile PM

  • Wharton (Corporate Venturing, Entrepreneurship)

  • Master in Finance​

  • Major in Biology 

My Edges

  • Opposing Capability Mastery
    Finance, Risk & Control < > Innovation & Venturing 
    Strategy & Governance < > Hands-on execution 
    Corporate < > Startup 

  • Direct experience on both sides of decision making:
    Writing investment cases < > Approving funding
    Leading execution < > Governing stage gates

  • Cross-Domain Fluency
    Science, technology, strategy, finance, risk, innovation, project/portfolio management, digital/business transformation

  • Cross-industry experience
    Healthcare (Philips) • Life Sciences (DSM) • TIC & Emerging Tech (SGS) • Banking (DSK Bank) • Corporate Ventures & Startups

  • Quantitative rigor + Scientific intuition
    Master in Finance (incl. high mathematics, statistics and econometrics) + Biology Major (incl. systems biology, biotechnology, molecular biology)

How I Engage

Strategic and Innovation Advisory

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Independent thinking partner for critical decisions.

Defined-Term Engagements

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Hands on support from concept to validation and scale. 

Team Coaching & Capability Building

 

Building internal capability - not dependency.

Let's work together

Available for advisory, project work and coaching.

Let’s discuss your challenge.

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